Client Retention and Cross Selling

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The Big Moo
Edited by Seth Godin

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Ten Tips For Long Term Client Retention
Attracting and retaining long-term clients is a powerful strategy for growing your business. Long-term clients are likely to feel more satisfied, are more likely to refer others, and are more likely to purchase additional services from you.

The Personal Touch
I hate computers, especially when I'm trying to call a company for information or assistance, and have to fight my way through a seemingly unending maze of instructions from an automated robot.

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